TREND SS/23

Where Nature Meets the Modern World

Experience the fusion of two opposing styles in our latest Trend Release that combines nature-inspired minimalism with modern precision cuts and colors.

Drawing inspiration from Minimalism, Mid-Century Modern, and Boho design styles, this collection delivers a beautifully natural and refined look that exudes confidence and effortless beauty.

The rawness of organic textures is juxtaposed against the refined nature of precision cuts. Warm neutral tones unify the collection and set the stage for hair trends in Spring and Summer 2023.

Eufora’s Int’l Design Team has developed on-trend precision cuts and color techniques that bring a more intentional and polished approach to hair fashion that is still easily lived in, natural and easy to maintain.

Raw Yet Refined

Big, bold, and beautiful, curls

that defy gravity. Building

on the trend of embracing

natural texture, this cut

offers a more refined approach

to effortless beauty -bringing a

soft yet precise design silhouette

to naturally curly hair.  Our expert color

technique adds warm, dimensional

tones that accentuate the overall

design. Rock your curls effortlessly

with soft definition, wearability,

and natural movement.

Intentional Simplicity

Like that certain 'je ne sais quoi,' this fresh take on the shag exudes confidence.  This longer precision cut features fringe and incorporates softer lines for a natural, organic flow.  A dimensional "true blonde" color palette with neutral warm tones perfectly accentuates the cut and frames the face. Wear it straight for a sleek, polished look or use simple style techniques for an intentionally textured look. 

Purposefully Defiant

Whether you're a rebel at heart or just looking for a bold new look, our modern adaptation of the classic pixie cut is short, versatile, and a little edgy - perfect for making a style statement.  This cut keeps length on the top, allowing for multiple styling options. A pop of bright color woven through warmer, darker tones, gives the opportunity to express your individuality.  Its modern, fun, easy, and never boring.

PURPOSEFULLY

DEFIANT

Effortless Flow

This precision cut with customized detailing enhances the hairs natural texture while offering endless styling options. The shape is designed to flow and inspire movement- with enough versatility for wherever the day takes you.

The Making of

HAIR: DANA CASCHETTA, DEE FORTIER, LISA WARREN, NEIL SMITH, JULIE CROSS, JOANNE REMPEL, PETER BROKT MAKEUP: EMILY VOGEL CREATIVE CONCEPT: BETH BEWLEY PHOTOGRAPHY & LIGHTING: LAURA DAIELLO MOTION: LAURA DAIELLO, TREVOR LUEPTON RETOUCHING: CHRISTOPHER ARDELL SET DESIGN: LAURA D’AIELLO, LAURA LIMA PRE PRODUCTION: LAURA LIMA WARDROBE: JAYDIN DEAN, ILEANA CARLOS TALENT: ANASTASIA Y., BARBARA R., TRINITY W., CHRISTIAN S.


MODERN ORGANIC, EUFORA INTERNATIONAL, 2023